MGT 312 Imagination and Creativity for Business Business, Liberal Arts & Social Sciences Program Summer 2018 June 9-Week 2 Course - Prague

Albert Einstein once said, "Imagination is more important than knowledge. Knowledge is limited. Imagination encircles the world." Learn how to develop your creativity and use your imagination to better identify business problems and solve them with smart and effective solutions. The course will examine the differences among imagination (seeing the impossible), creativity (using imagination to unleash the potential of ideas) and innovation/ideation (improving upon existing systems and ideas.) We will explore the creative process using visual, concrete, and abstract perspectives (Jonson, 2005) as well as examining the frame of focus we have when attempting to utilize each. (Christensen, 2015)