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International Marketing
Spring 2020 Semester Shanghai

Go Global. Stay Local.
NEW Summer & Fall 2020 Virtual Internships
and Study Programs are now available

CEA is proud to announce our new series of Summer and Fall Virtual Internship and Study programs. Students can now achieve their goal of expanding their global perspective from home. For more information about these new innovative program opportunities, follow the link below.

Learn More

Flight Voucher $1,000 Flight Voucher when you apply with code by June 25, 2020

About the Program

The International Marketing program at ESSCA École de Management’s Shanghai campus is designed for students who wish to study marketing within a global environment. The school boasts the rare distinction of triple accreditation—EQUIS, AACSB, and AMBA—and offers courses in a range of marketing disciplines, all taught in English. You’ll attend class alongside students from a wide range of nationalities and academic backgrounds, providing both valuable education and a unique cross-cultural experience.

Requirements


  • Overview
  • Location:
  • Shanghai
  • Dates:
  • 1/3/20 - 5/24/20
  • Price:
  • $16,795
  • Credits:
  • 15
  • Deadlines
  • Apply by:
  • Closed
  • Withdraw by:
  • 10/30/19
  • Application Requirements
  • Transcript - Unofficial
  • Complete Application
  • $95 Online Application Fee
  • Eligibility
  • Course Prerequisites:
  • Some courses may have prerequisites.
  • Education
    Completed:
  • 1 Year of College, although advanced High School graduates may be eligible
  • Foreign Language Proficiency:
  • All Levels
  • Minimum GPA:
  • 2.5

Study at ESSCA École de Management’s Shanghai campus. The school boasts triple accreditation (EQUIS, AACSB, and AMBA) and attracts high-caliber students from diverse international backgrounds.  

When you study abroad in Shanghai, you can choose CEA housing or arrange your own independent housing. CEA housing assignments are based on availability and confirmation date; we make every effort to match your housing requests, but we can’t guarantee housing preferences.

Program Structure

You’ll enroll in one ESSCA Chinese language course and five ESSCA marketing courses. You will complete two language levels of Chinese within the semester. Classes meet for 22.5–90 contact hours/1.5–3 US credits. You may earn a total of 15 US credits (up to 270 contact hours) per semester.

Language and marketing courses meet daily, Monday - Friday. Active learning components required by your courses may be scheduled any day of the week.

You'll select your courses and take a language placement exam after you arrive in Shanghai and enroll in a language course based on the results. To ensure you receive credit for the language level you place into, have your home university pre-approve courses at several levels before you leave for China. Please consult with your academic advisor at your home university on credit pre-approval guidelines. 

15

Credits

Courses

The host institution has offered the following courses in the past. Please note that course listings may not be finalized until the start of the term; we’ll post an updated list when the host institution finalizes its offerings.

*Courses with an asterisk indicate that the course has been associated with multiple subject areas.
Please click on the course title to view additional subject areas and detailed course information.

Excursions

Get out and explore! Excursions are offered for most semester, year, and summer programs*. Semester students are typically offered between two to three excursions and summer study students are typically offered between one to two excursions. You'll receive a calendar of excursions during orientation; here are a few day and overnight excursions we've offered in the past.

Sample Budget

This budget contains costs that you can take to your financial aid office. Please note that amounts may fluctuate; we’ve included a range of costs.

Federal law allows the use of financial aid to cover “reasonable” costs of study abroad including round-trip transportation, tuition and fees for the program, living costs, passport and visa fees, health insurance, and more.

Please note that all costs and charges listed below are subject to change without notice. With the exception of Program Price, all costs are estimates and may vary.

See Budget

Sample Calendar

Below is a tentative itinerary for your program. Please note, dates and events below may change without prior notification. Contact CEA before purchasing airline tickets.

You will receive a finalized itinerary once you arrive onsite.

Note: Additional cultural activities/excursions or required course-related activities may be incorporated into your final itinerary. You are advised not to make personal travel arrangements until you have the final dates.

See Calendar

Receive a $1,000 Flight Voucher when you apply by June 25, 2020

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