View All Countries
View All Cities

Featured Programs

Experiential Learning Opportunities

View All Academic Disciplines
View All Career Fields
View All Experiential Learning

Before You Go Abroad

While You're Abroad

After You Return

Login to our University Portal

Study + Intern

Advertising & Commercial Promotion in Tourism

Study + Internship in Seville Program
Seville, Spain

Dates: 1/22/20 - 5/23/20

Apply Now
Study + Internship in Seville
BACK TO COURSE LISTINGS

Advertising & Commercial Promotion in Tourism

Advertising & Commercial Promotion in Tourism Course Overview

OVERVIEW

CEA CAPA Partner Institution: EUSA University Center
Location: Seville, Spain
Primary Subject Area: Tourism & Hospitality Management
Other Subject Area: Marketing
Instruction in: English
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 60

DESCRIPTION

Students will learn the communication tools needed to mange touristic companies. The advertising sector will be studied in depth, especially media and support planning, budgeting and controlling. They will also learn how advertising companies work and other promotion tools like promotion, sponsoring and public relations. Previous knowledge in market research and marketing knowledge.