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Business Marketing (with project)
International Business - Novancia Program
Paris, France
Dates: 8/11/16 - 12/17/16
Business Marketing (with project)
OVERVIEW
CEA CAPA Partner Institution: Novancia Business School - Paris
Location: Paris, France
Primary Subject Area: Marketing
Other Subject Area: Business
Instruction in: English
Transcript Source: TBD
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 45
DESCRIPTION
In our global age, the links between buyers and suppliers have become real levers for value creation. Analyzing and refining our understanding of those links will enable us to define the best strategic options that should be implemented, as well as their impact on organizations.