Advertising Production

Communication, Media Studies & Tourism Management Program
Seville, Spain

Dates: 1/19/22 - 5/18/22

Communication, Media Studies & Tourism Management

Advertising Production

Advertising Production Course Overview

OVERVIEW

CEA CAPA Partner Institution: EUSA University Center
Location: Seville, Spain
Primary Subject Area: Advertising
Instruction in: English
Transcript Source: Partner Institution
Course Details: Level 400
Recommended Semester Credits: 3
Contact Hours: 60

DESCRIPTION

This course will be focused on the study and practice of diverse audiovisual production and making techniques, paying special attention to advertising media making. In this sense, it is presupposed all knowledge relative to the course 'Technology of Audiovisual Media', which the students are supposed to pass in the second year. This course aims at tackling with the process of development and creation of audiovisual advertising
speeches to be shown in the cinema and on TV, as well as on the radio and on Internet, in any of the existing production media, from the perspective and commitment of the Producer/Maker and the assumed skills.


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