Innovation Processes for Design and Transformation of Tourism Products II Tourism & Hospitality Management Program Fall 2023 Semester Plus Internship - Barcelona

This subject will help students to continue with the innovation validation process started on their 3rd year. It will give students the opportunity to experiment in a practical way how an innovation designed is brought to practice and what tools and techniques are used to improve it and make it sustainable over time. The subject will enhance students ?potential and their team-work skills with view to adapt the innovation to its consumer, company or investor. The subject will foster competitiveness in the workplace and practical real cases of business and innovation plans will be thoroughly studied. Students will be strongly encouraged to plan for an innovation process and make it real through the course.