International Business Study + Internship in Prague Program Spring 2024 Semester CEA CAPA & UNYP

The course introduces students to international business and the role of multinational corporations in today?s global economy. The emphasis is on international business issues that must be addressed by businesses and corporations operating in a multinational environment. The course focuses on international business theory, environment, institutions, the role of the nation state, culture, strategy, and operations. This course is intended as a first level course in International Business. It assumes basic knowledge in Management, Marketing, and Macroeconomics. As the global economy becomes closely integrated, the need for understanding the driving forces and the impacts on domestic economies becomes critical. To help students prepare for this challenge, areas such as export and import strategies, export financing issues, foreign direct investments, and strategic alliances will be examined.