The lectures start with a general introduction of International Management, its development and definitory remarks. Afterwards, International Strategy is introduced as an overarching, cross-functional phenomenon that profoundly influences International Management. The majority of lectures is devoted to the International Management of a company’s functions, particularly marketing, finance, operations and human resources. Differences between domestically-oriented functions and internationally/globally oriented functions will be highlighted. Based on this, it will be discussed how international company functions can be managed successfully in today’s world.

The tutorials will give students the opportunity to discuss and receive feedback on their podcast projects, in which they link contemporary megatrends with the International Management of (a) specific company function(s) with the help of theoretical/conceptual frameworks and expert input. The tutorials are also intended to equip students with the tools necessary to successfully conduct and present their own research.