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International Business
Semester with CEA CAPA & UNYP Program
Prague, Czech Republic
Dates: 1/26/27 - 5/14/27
International Business
OVERVIEW
CEA CAPA Partner Institution: University of New York in Prague
Location: Prague, CZECH REPUBLIC
Primary Subject Area: Business
Instruction in: English
Course Code: BUS328
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 45
Prerequisites: Macroeconomics (ECN113)
DESCRIPTION
The course introduces students to International Business, intended as the study of cross-border economic transactions carried out by companies. This course is thought to present the nature and role of i) cross-border / regional (ie. countries within a region) business, ii) the Multi-National Enterprise (MNE), iii) international business aspects from an entrepreneurial / start-up perspective. Theories and especially practices related to International Business operations will be discussed, including attention to key success factors of international operations. In particular, consistently with a trend dominating the recent literature, a particular emphasis will be put on the examination of the geo-political, legal and socio-cultural environment surrounding International Business activities. Real life case studies will be widely used throughout the whole course.
Mastering basic terminology and concepts describing international business operations carried out by multinational corporations in the world´s marketplace. Upon completion the student will be able to assess behaviors of global manufacturers, suppliers and distributors as well as critical factors influencing these behaviors within political, legal, economic, institutional, and socio-cultural environments.
Mastering basic terminology and concepts describing international business operations carried out by multinational corporations in the world´s marketplace. Upon completion the student will be able to assess behaviors of global manufacturers, suppliers and distributors as well as critical factors influencing these behaviors within political, legal, economic, institutional, and socio-cultural environments.