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Behavioral Economics And Consumer Decision Making Politics, Economics & Business Program Fall 2023 Semester - Rome

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Behavioral Economics And Consumer Decision Making

Behavioral Economics And Consumer Decision Making Course Overview


CEA Partner Institution: Libera Universita Internazionale Degli Studi Sociali
Location: Rome, Italy
Primary Subject Area: Economics
Instruction in: English
Course Code: M200IT
Course Details: Level 100
Recommended Semester Credits: 3
Contact Hours: 45
Prerequisites: Basic microeconomics


The first, introductory, module will revolve around the conceptual tools necessary to grasp and master the behavioral approach to economics. In this module we will discuss the main theoretical ideas of behavioral economics, contrasting them with the traditional approach both in the context of choice (prospect theory) and in the context of judgment (heuristics and bias). In the second part of the course we will discuss interdependent choice and the impact of social norms on behavior. In the third part of the course we will look at some applications to key issues in behavioral economics.

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