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CEA CAPA Partner Institution:University of Granada
Location:Granada, Spain
Primary Subject Area: Management
Instruction in:English
Transcript Source:Partner Institution
Course Details:Level 300
Recommended Semester Credits:3
Contact Hours:45
DESCRIPTION
The elements that affect the development and competitive positioning of multinational organizations are the focus of international strategic management (MNEs). This requires an understanding of both the external international business environment and the internal nature of the firm, its structure and strategy. A company's strategy provides the context within which managers decide what to do, and what not to do, with respect to resource allocation, market selection and organizational development.