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BUS 301 International Business Today and Tomorrow Liberal Arts & Business Program Spring 2024 Semester - Aix-en-Provence

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BUS 301 International Business Today and Tomorrow

BUS 301 International Business Today and Tomorrow Course Overview

OVERVIEW

CEA CAPA Partner Institution: IAU College
Location: Aix-en-Provence, France
Primary Subject Area: Business
Instruction in: English
Course Code: BUS 301
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 45

DESCRIPTION

Businesses face a new dynamic, one that poses significant challenges as well as opportunities - the need to 'green' their products and services. Many analysts forecast that environmentally driven businesses will represent one of the world?s major forces and industries in the 21st century. This course also analyses issues of constant change by focusing on the internet and robotics, info-tech and social media in the promotional mix, legal and ethical practice, entrepreneurial activity, socially responsible business and business culture and etiquette.

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