BUS 301 International Business Today and Tomorrow Liberal Arts & Business Program Fall 2020 Semester - Aix-en-Provence

Businesses face a new dynamic, one that poses significant challenges as well as opportunities - the need to 'green' their products and services. Many analysts forecast that environmentally driven businesses will represent one of the world?s major forces and industries in the 21st century. This course also analyses issues of constant change by focusing on the internet and robotics, info-tech and social media in the promotional mix, legal and ethical practice, entrepreneurial activity, socially responsible business and business culture and etiquette.