International Management International Business Program 2021/2022 Year CEA & UPF Hybrid - Barcelona

Globalization has created new opportunities for businesses worldwide. The course is designed to familiarize students to better analyze and understand the challenges and chances that companies face when expanding their activities internationally. Special attention is placed upon the different tools and analytic competences available to the different specialized managerial roles when competing internationally.
The course is comprised on 3 segments. The first one is devoted to provide a better understanding of the international environment challenge. Focus is placed in the analysis of country differences in political economy and political risks as well as cultural and social heterogeneities. The second section aims at the analysis of global organizational forms and international strategies. Finally, the international management operations block focuses on importation and exportation strategies and financing. Keys on global marketing and human resource management are also included in this section.