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Entrepreneurship: The Art of Creative Business Global Health: A Latin American Perspective Program Spring 2018 Semester - Early Start - Buenos Aires

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Entrepreneurship: The Art of Creative Business

Entrepreneurship: The Art of Creative Business Course Overview


CEA Partner Institution: CEA Buenos Aires Center
Location: Buenos Aires, Argentina
Primary Subject Area: Business
Instruction in: English
Course Code: BUS332
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 45
Prerequisites: Prior to enrolling, this course requires you to have completed at least one course in any of the following subject areas: Business, Economics, or Management.


More than just small business management, entrepreneurship means identifying market opportunities and capitalizing on those opportunities by marshalling resources and designing a strategy. Students will analyze different mindsets and behaviors of effective entrepreneurs and develop abilities for brainstorming and creating new business ideas. By the conclusion of this course, students will be able to put their entrepreneurial ideas into action by structuring a formal business plan.

Through group exercises and team projects, students will apply theoretical models and case studies to create a concrete business plan at the end of the term. Students will complement in-classroom learning with out-of-class site visits and discussions with local entrepreneurs.

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