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International Business Track ESADE International Studies Program Summer 2019 June 4-Week - Barcelona

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International Business Track

International Business Track Course Overview

OVERVIEW

CEA Partner Institution: ESADE Business School
Location: Barcelona, Spain
Primary Subject Area: Business
Instruction in: English
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 50

DESCRIPTION

Students studying in the International Business Track will enroll into an innovative curriculum modality comprised of 2 academic modules: International Marketing and International Finance. These comprehensive modules meet for 120 minutes, 5 days a week over a 4 week session for a combined total of 2,400 minutes.

International Marketing Strategies aims to study how companies interested in entering international markets and/or expanding their activities abroad should go about designing, developing, implementing and monitoring their marketing strategies

The International Finance is a course which is intended to facilitate students the application to a real life situation of instruments available for an appropriate financial management. The context is an international sphere using a financial management simulation model and the discussion and presentation of real cases.

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