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Small Business Planning and Strategy
OVERVIEW
CEA CAPA Partner Institution: London South Bank University
Location: London, England
Primary Subject Area: Management
Instruction in: English
Course Code: BBM_6_SBP
Transcript Source: TBD
Course Details: Level 400
Recommended Semester Credits: 4
Prerequisites: Introduction to Business
DESCRIPTION
The purpose of the unit is to introduce students to the concept of small business planning, management and strategy. Highlighted are the differences in the planning and decision making processes between small and large enterprises. The unit stresses the fact that similar processes are involved in both small and large firms, but also shows that the greater degree of control involved in a small firm can bring greater rewards in terms of personal development.
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