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BUS/COMM 360E International Business Communication Arts & Sciences Program 2024/2025 Year CEA CAPA & UPO Hybrid - Seville

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BUS/COMM 360E International Business Communication

BUS/COMM 360E International Business Communication Course Overview


CEA CAPA Partner Institution: Pablo de Olavide University
Location: Seville, Spain
Primary Subject Area: Business
Other Subject Area: Communication
Instruction in: English
Course Code: BUS/COMM 360E
Transcript Source: Partner Institution
Course Details: Level 300
Recommended Semester Credits: 3
Contact Hours: 45


This course is aimed at introducing the students to the fundamentals of international business communication and to the main stages that must be attained to conduct an international negotiation. To this end, the syllabus pays special attention to the essential features of the international negotiation process, analyzing the main stages of the negotiation (preparation, negotiation, contracts, and outcome assessment) and working with case studies. These cases will be approached from a practical point of view with simulation exercises emulating different contexts and situations in which companies from different nations meet in order to achieve specific economic and/or strategic objectives.

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