How do Italian businesses in the food, wine, fashion, and luxury sectors succeed in a changing market? Study the dynamic, innovative fields of marketing and business with particular consideration of Italian industries and economic models. Combining theory and real-world studies, this program's core courses help you develop decision-making and problem-solving skills, while gaining insight into consumer behavior, product management, entrepreneurship, supply chain relationships, marketing channels, and research. Classroom studies are complemented by visits to local businesses and meetings with entrepreneurs, giving you the opportunity to think creatively, solve problems, and collaborate with others.
Enroll in 1 Italian language course, 1-3 core courses, and 0-3 optional elective courses. Language courses meet for 60 contact hours/4 credits, and core and elective courses meet for 45 contact hours/3 credits. You may earn up to a total of 16 credits (240 contact hours).
Language courses meet 4 times per week, Monday-Thursday. Elective and core courses generally meet 2 times per week, Monday-Thursday. Active learning components required by your courses may be scheduled for Fridays.
Prior to departure, you will select your preferred courses and indicate your estimated Italian language level. After you arrive in Florence, you'll take a language placement exam to determine final placement. You will be enrolled into courses based on their availability. It is in your best interest to have multiple alternative courses approved by your home university prior to your departure due to course availabilities. To ensure that you receive credit for the language level you place into, have your home school pre-approve courses at several levels before you leave for Italy. Please consult with your academic advisor at your home university on credit pre-approval guidelines.
The CEA Florence Center offers a variety of courses that allow you to explore all that Florence has to offer, with your professors as guides. Classes are small, taught in English, and take full advantage of the city just beyond our doors. Experiential learning opportunities outside the classroom are plentiful and bring lessons to life, exposing you to new perspectives and starting you on your journey toward global citizenship.
When you study abroad in Florence, you can choose CEA Housing or arrange your own independent housing. CEA housing assignments are based on availability and confirmation date; we make every effort to match your housing requests, but we can’t guarantee housing preferences.
Life-Long Benefits I made friends I will have for the rest of my life. I learned a lot about not only France, but who I am and what I am capable of. Everybody should have the chance to study abroad because there are so many benefits.
Grand Valley State University,
Spring 2014 ,
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