International Marketing

International Marketing

Available Sessions





1/3/20 - 5/24/20



Estimated Credits:



Apply by Still Open Withdraw by 10/30/19


  • $95 Online Application Fee
  • Complete Application
  • Transcript - Unofficial


Foreign Language Proficiency:
All Levels
Minimum GPA:
Course Prerequisites:
Some courses may have prerequisites.
1 Year of College, although advanced High School graduates may be eligible

About the Program

Program Description

The International Marketing program at ESSCA École de Management’s Shanghai campus is designed for students who wish to study marketing within a global environment. The school boasts the rare distinction of triple accreditation—EQUIS, AACSB, and AMBA—and offers courses in a range of marketing disciplines, all taught in English. You’ll attend class alongside students from a wide range of nationalities and academic backgrounds, providing both valuable education and a unique cross-cultural experience.

Program Structure

You’ll enroll in one ESSCA Chinese language course and five ESSCA marketing courses. You will complete two language levels of Chinese within the semester. Classes meet for 22.5–90 contact hours/1.5–3 US credits. You may earn a total of 15 US credits (up to 270 contact hours) per semester.

Language and marketing courses meet daily, Monday - Friday. Active learning components required by your courses may be scheduled any day of the week.

You'll select your courses and take a language placement exam after you arrive in Shanghai and enroll in a language course based on the results. To ensure you receive credit for the language level you place into, have your home university pre-approve courses at several levels before you leave for China. Please consult with your academic advisor at your home university on credit pre-approval guidelines. 

Where You'll Study

Study at ESSCA École de Management’s Shanghai campus. The school boasts triple accreditation (EQUIS, AACSB, and AMBA) and attracts high-caliber students from diverse international backgrounds.  

Where You'll Stay

When you study abroad in Shanghai, you can choose CEA housing or arrange your own independent housing. CEA housing assignments are based on availability and confirmation date; we make every effort to match your housing requests, but we can’t guarantee housing preferences.

Studying Abroad in Shanghai with CEA

Expect a lot of perks when you study abroad with CEA. From housing to excursions, cultural engagement to other exciting opportunities, our inclusions make studying abroad in Shanghai easy!

Life-Long Benefits
I made friends I will have for the rest of my life. I learned a lot about not only France, but who I am and what I am capable of. Everybody should have the chance to study abroad because there are so many benefits.

Garret Swinton
Grand Valley State University,
Spring 2014 , Aix-en-Provence, France

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